Only Technomic delivers a 360° view of the food industry. We impact growth and profitability for our clients by providing consumer-grounded vision and channel-relevant strategic insights. We offer a broad product portfolio of proprietary and syndicated studies, online research tools, strategic consulting services and annual reports―all served with the promise of the most reliable and actionable data available. The versatility of our product mix allows us to easily execute custom projects to best serve our clients. We add value to our research with truly strategic insights, based on a unique understanding of the entire food industry landscape. With 50 years of leadership in the field, our unparalleled expertise and relentless focus on trends help clients leverage growth opportunities and better serve changing customer or consumer needs.
Foodservice Planning Program®
The Foodservice Planning Program (FSPP) is a unique and prestigious program offering exclusive access to the best resource for analyzing and discussing the top issues facing the foodservice industry. The program boasts:
The core of the program is six comprehensive annual research studies on timely topics selected by the sponsors. The study results are presented at two meetings: June in Chicago and January in Newport Beach, CA.
Digital Resource Library®
The Digital Resource Library provides access to in-depth concept, menu and financial profiles for 3,000 commercial and noncommercial foodservice operators, in addition to Technomic expert presentations, up-to-date brand-specific news and Technomic industry publications.
MenuMonitor is a searchable, report-generating online resource tracking more than 8,000 menus across the U.S., Canada and the U.K., all updated quarterly. The platform also houses over 150 menu-focused reports, publications and presentations, as well as monthly tracking of limited-time offers.
Multi Client StudiesTM
Multi Client Studies are a Technomic specialty. We developed the concept and have completed hundreds of studies—plus, we’re the only firm with the resources and expertise to deliver high-level research in this unique shared format.
Consumer Brand Metrics®
Consumer Brand Metrics is an ongoing performance-tracking service that provides exclusive operator brand data and insights on the leading 180 restaurant and retail chains, allowing you to analyze trends and the unique emotional drivers behind them. Consumers rank performance on more than 60 attributes.
Consumer Trend Reports
For the past decade, Technomic’s Consumer Trend Reports have combined the latest consumer, menu and industry trends into comprehensive yet easy-to-leverage studies to guide your strategic initiatives with immediate application for sales, marketing and culinary roles. Our library of reports, with new topics offered monthly, provides expert insights, implications and opportunities into what’s now and what’s next for key foodservice categories, segments and occasions in the U.S.and Canada.
Research & Consulting
Our strategic insights and broad industry experience are layered over our proprietary data, which gives us a unique understanding of the entire food ecosystem. Having seen various cycles and dynamics play out many times, we understand how to exploit opportunities for growth and profitability and to bring this insight to your business through our research. Our proprietary research specialties include competitive benchmarking and analysis, operator and consumer studies, menu optimization, category sizing, due diligence, go-to-market strategies, brand positioning and more.
Technomic’s Operator Practice is comprised of a dedicated group of brand experts, consumer researchers and operations and culinary specialists, aligned to serve the needs of restaurant operators and affiliates. The primary areas of practice expertise include unit operations improvement, concept development, brand positioning, menu optimization and growth and expansion planning.
SmartSupport provides customized in-depth solutions using Technomic’s robust library of syndicated resources, such as MenuMonitor, Consumer Brand Metrics (CBM), ACCESS (CTR), Digital Resource Library (DRL) and Foodservice Planning Program (FSPP).